An investment in nonprofit marketing is an investment in...
Community.
Fundraising.
Your mission.
Nonprofit marketing is hard.
There are many forces working against nonprofits that want to implement a smart marketing strategy:
Marketing gets lumped in with fundraising, limiting its potential to further the mission.
When a marketing expert comes on board, they often don’t speak “nonprofit” and the nonprofit doesn’t speak “marketing.”
Organizations don’t allocate the resources they need for effective marketing.
Stories become commodified, creating risk for exploitative storytelling practices that contradict organizations’ values.
Marketing is added to the already overflowing workload of an employee or volunteer with limited marketing experience.
Marketing becomes chaotic, with no real strategy or goals to back it up.
What type of support are you looking for?
I’ve partnered with many nonprofits like yours to strengthen their marketing.
Sam Sinkhorn
Senior Director of Employer Engagement
WorkLife Partnership
"Working with Catharsis from start to finish was such an enjoyable process. Allegra was excellent at keeping our project on track, her deliverables were always beyond my expectations, and the end result was a clear, tangible roadmap of how WorkLife could re-envision its website to better engage its customers."