An investment in nonprofit marketing is an investment in...

Community.

Fundraising.

Your mission. 

Your nonprofit’s marketing is getting stuck.

Maybe you have a lot of marketing ideas but don’t know how to prioritize them.

“Our website needs a refresh, it's time to plan a giving campaign, we still don't have a TikTok, and I don’t know where to start!”

Maybe you have a beautiful communications plan, but it stresses you out because you don’t have time to execute on it. 

“I’m six months behind on my goals!”

Core Services Icons_Catharsis-08.png

Maybe, when you spread out all of your nonprofit's flyers and brochures on a table, nothing looks the same.

“Who are we?!”

Photoshoot May 21-31.jpg

Maybe you have a rock star communications staff member who needs some support.

Maybe you don’t know what the problem is exactly, and you’re looking for a place to start.

Explore the Digital Marketing Audit. 

(More exciting than a financial audit). 

No matter the problem, you’re not alone.

 

Nonprofit marketing is hard.

Marketing Audit Graphic_Catharsis-02.png

There are many forces working against nonprofits that want to implement a smart marketing strategy: 

Bullets_Catharsis-02.png
Bullets_Catharsis-03.png
Bullets_Catharsis-04.png

Marketing gets lumped in with fundraising, limiting its potential to further the mission.

When a marketing expert comes on board, they often don’t speak “nonprofit” and the nonprofit doesn’t speak “marketing.” (Lucky for you, I’m fluent in both).

Organizations don’t allocate the resources they need for effective marketing.

Bullets_Catharsis-04.png
Bullets_Catharsis-02.png
Bullets_Catharsis-03.png

Stories become commodified, creating risk for exploitative storytelling practices that contradict organizations’ values.

Marketing is added to the already overflowing workload of an employee or volunteer with limited marketing experience.

Marketing becomes chaotic, with no real strategy or goals to back it up.

With the right partner, you are capable of using marketing as a tool toward your nonprofit’s strategic goals. 

 

(And you can do it staying grounded in your organization’s values.)

Nice to meet you.

I'm Allegra (she/her), and I created Catharsis to connect you to sustainable, values-aligned marketing that feels like your nonprofit.

I’ve partnered with many nonprofits like yours to strengthen their marketing.

Bullets_Catharsis-02.png
Slavica Park
Director, Community Connections
The Denver Housing Authority

"I have had pleasure of working with Allegra on multiple projects. She has a keen ability to quickly assess her clients' needs and  turn the assignment into a product of highest quality. She is equally creative and strategic—a rare quality to find in one person. She is an absolute delight to work with and I will surely be seeking her council in the future."

Bullets_Catharsis-04.png
Travis Day 
Director of External Communications
GoPhilanthropic Foundation

"Allegra’s attention to detail, fresh thinking and efficient coordination were a huge benefit to our team. She quickly moved projects from start to finish, always infused with innovation and compassion. She will be an incredible asset to any team, and I very much look forward to working with her again."

Interested in exploring a partnership?

Get in touch. Or, if you prefer, schedule a free 30-minute consultation.

I'm interested in:

Thanks for submitting!

Social Media Icons_Catharsis-03.png
Social Media Icons_Catharsis-04.png
Artboard 13_3.png